The SHOW
With Alexander Ford & Adam Sabelli
Get a deep dive into the behavioral science behind running and scaling a coaching business.
Drawing from The Accelerator™, a year-long coaching program focused on personal and professional transformation, each episode delivers direct, practical insights and reflections on how to run an aligned, values-based business that won’t burn you out.
The Show is hosted by Alexander Ford, Head Coach & CEO of Measurable Genius, and co-host Adam Sabelli, Lead Coach & Chief of Staff of Measurable Genius. Filmed live from the Measurable Genius Studio in Calgary.
(New Episodes Live Every Tuesday at 4 PM Mountain on YouTube)
Alexander Ford
YOUR HOST
Alexander is the Head Coach and CEO of Measurable Genius.
Alexander uses behavioral psychology to expose the fundamental error in modern entrepreneurship: by trying to do what’s “right”, you’re secretly building a business you hate.
After earning and losing millions following other people’s blueprints, Alexander discovered that entrepreneurs fail not because they lack strategy, but because they believe they’re filling their lives with what they don’t want.
His approach helps entrepreneurs distinguish between the pain that drains them and the pain that grows them.
Alexander has managed as many as 30 full-time employees, built a multi-million dollar company, and learned what works when big money and people’s livelihoods are on the line. The insights he shares and teaches come from building, scaling, failing, and rebuilding.
For entrepreneurs who freeze when it’s time to sell, feel exhausted by their marketing, or secretly resent the business they’ve built…
Alexander offers science-backed methods to become the leader, marketer, and closer your business needs.
ADAM SABELLI
YOUR CO-HOST
Adam Sabelli is the LEAD Coach and CHIEF OF STAFF of Measurable Genius.
Adam Sabelli believes the coaching industry is built on a dangerous lie… that someone else can help you, or worse save you.
After decades of studying in psychiatry, business, and nondualism, Adam discovered what most industries refuse to admit: nothing they offer will fix you. Why? Because nothing is broken.
His approach strips away the snake oil. No more promises of seven-figure years, guru worship, or inner-alchemy BS.
Adam works with entrepreneurs and coaches tired of emulating other people’s blueprints and ready to build around what they desire. Through his understanding of the human mind, grounded in medical and metaphysical knowledge, he helps people reframe their thinking from a place most coaches can’t access.
At Measurable Genius, Adam helps coaching clients become honest, vulnerable, and willing to challenge themselves. For entrepreneurs bored doing what they “should” and ready to build a life worth living, Adam offers a perspective that doesn’t pretend to have answers.