What's New in Marketing This Week - March 18th
This post contains all the source links and expanded details from Edition #41 of our weekly Marketing Roundup newsletter.
We keep external links out of the emails to ensure it lands in your inbox (not spam). Here’s where you can dig deeper into each story.
This week we talked about:
- Leadership & Personal Growth: Dan Martell says the edge in the AI era isn’t in mastering tools… It comes from thinking like a director.
- Project Management & Workflow: Notion launched Dashboard views, letting you combine tables, boards, calendars, and charts into a single layout.
- Advertising Updates: Meta is swapping the “Sponsored” label for a smaller “Ad” tag on Instagram.
- Creator Economy & Social Updates: Instagram is testing clickable links in post captions, and LinkedIn overhauled its feed algorithm with AI that rewards consistency.
- SEO News: AirOps released a case study showing that ChatGPT only cites 15% of the pages it retrieves.
- AI Advancements: Gemini in Google Sheets can now build and edit spreadsheets from plain language prompts (the Google equivalent of ChatGPT for Excel).
Note: This is just the news and links.
For our full analysis, strategic insights, and implementation tips for each update, subscribe to the Marketing Roundup and get the complete newsletter delivered to your inbox every week.
Dan Martell on the Only Skill You Need in the AI Era
Dan Martell on the Only
Skill You Need in the AI Era
Dan Martell published a breakdown of what he believes separates the people who thrive in an AI-driven world from those who struggle. His core argument: the advantage doesn’t come from mastering AI tools — it comes from thinking like a director.
Notion Launches Dashboard Views
Notion Launches
Dashboard Views
Notion rolled out a new Dashboard view that lets you combine tables, boards, calendars, charts, and timelines into a single layout inside any database. You can build dashboards manually or use Notion Agent to generate a first draft from a prompt.
Meta Is Replacing “Sponsored” With “Ad”
Meta Is Replacing
“Sponsored” With “Ad”
Meta is swapping its in-stream ad label from “Sponsored” to a smaller “Ad” tag on Instagram, with testing underway on Facebook as well. The new label is noticeably smaller and less prominent than the previous one.
Instagram Is Testing Links in Post Captions
Instagram Is Testing
Links in Post Captions
Instagram is testing the ability to add clickable links directly in post captions — one of the most requested features in the app’s history. The test is currently limited to a small group of Meta Verified subscribers, with a cap of 10 links per month.
LinkedIn Upgraded Its Feed Algorithm With AI
LinkedIn Upgraded Its
Feed Algorithm With AI
LinkedIn overhauled its feed ranking system, replacing older keyword and engagement-based logic with a large language model that better understands context and evolving user interests. The new system updates in near real-time — if you engage with content that signals a new interest, your feed reflects that almost immediately.
A Study On ChatGPT Citations
A Study On ChatGPT
Citations
AirOps analyzed over 548,000 pages retrieved across 15,000 prompts and found that ChatGPT cites only 15% of the pages it actually pulls during research. The rest get evaluated and discarded before the final answer is written. Pages ranking in Google’s top 20 were significantly more likely to be cited, with position 1 pages cited 3.5 times more often than pages outside the top 20.
Gemini in Google Sheets
Gemini in Google Sheets
Google announced new beta features for Gemini in Sheets that let you create, organize, and edit entire spreadsheets using plain language — from basic tasks to complex data analysis.
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