What's New in Marketing This Week - June 24th

This post contains all the source links and expanded details from Edition #55 of our weekly Marketing Roundup newsletter.

We keep external links out of the emails to ensure it lands in your inbox (not spam). Here’s where you can dig deeper into each story.

This week we talked about:

Leadership & Personal Growth: Dan Martell shares 28 truths from his journey to a $100M+ portfolio.
Project Management & Workflow: Slackbot now connects to over 20 apps including Notion, Canva, and Zoom.
Advertising Updates: Google is building conversion-based customer lists for eligible advertisers starting August 18.
Creator Economy & Social Updates: TikTok launched an AI tool that builds video ad campaigns from a text prompt, and LinkedIn rolled out new Brand Kit features.
SEO News: Google Search Console is releasing performance reports showing how your content appears in AI Overviews and AI Mode.
AI Advancements: OpenClaw security risks are growing fast: publicly exposed instances grew 47x in 12 days, and most organizations have no way to stop a misbehaving agent.

Note: This is just the news and links.

For our full analysis, strategic insights, and implementation tips for each update, subscribe to the Marketing Roundup and get the complete newsletter delivered to your inbox every week.

Dan Martell On Truths He Wishes He Knew Earlier

Dan Martell On Truths He

Wishes He Knew Earlier

In this recent YouTube video, Martell reflects on the beliefs and mindset shifts that separated his broke years from building a $100M+ portfolio. The through-line across all 28 points is that wealth is a mindset before it’s a strategy. And people often stay broke because of what they believe about themselves and money… not because they lack the right tactics.

Slackbot Update

Slack launched an MCP client for Slackbot that lets it connect to and take action inside over 20 apps — including Notion, Canva, Zoom, Docusign, Linear, Box, and Atlassian — directly from a Slack conversation. Instead of switching between tools, you can ask Slackbot in plain language to pull data, update records, or complete tasks across your connected apps. Results can be shared directly into team channels so everyone sees the same information in real time.

Google Ads New Conversion-Based Customer Lists

Google Ads New Conversion-Based

Customer Lists

Google is automatically turning on conversion-based customer lists for eligible advertisers (those already using both Enhanced Conversions and Customer Match but haven’t activated this feature yet). Data processing starts August 18, after which the lists will appear in your account and you can choose whether to attach them to campaigns.

TikTok Adds AI Campaign Creation to Symphony

TikTok Adds AI Campaign

Creation to Symphony

TikTok expanded its Symphony Creative Studio with a new agentic tool called Symphony Agent that can build video ad campaigns from a text prompt. It analyzes trending TikTok content, generates video examples based on your description, and lets you create similar ads from those examples. It can also generate creator briefs, identify relevant creators to pitch for campaigns, and create still image assets.

LinkedIn Launches Brand Kit

LinkedIn Launches

Brand Kit

LinkedIn rolled out a Brand Kit feature in Campaign Manager that lets marketers set their brand colors, fonts, and brand voice. Plus, LinkedIn’s AI will use those settings when generating ads and content.

New Google Search Console AI Performance Reports

New Google Search Console

AI Performance Reports

Google is expanding access to its new AI performance reports in Search Console, which show how your content is performing in AI Overviews, AI Mode, and AI responses in Google Search. The report includes impressions, pages, countries, devices, and dates — but not click data. It was initially limited to U.K. sites but is now appearing for users in the U.S., India, Switzerland, and elsewhere. Google’s John Mueller confirmed it’s rolling out incrementally.

OpenClaw Security Risks Are Growing Fast

OpenClaw Security

Risks Are Growing Fast

A new report found publicly exposed OpenClaw instances grew 47x in 12 days — mostly employees deploying agents without IT approval. Security incidents have included a high-severity vulnerability that exposed credentials, 341 malicious plugins seeded on ClawHub, and most organizations having no way to stop a misbehaving agent.

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