What's New in Marketing This Week - September 1oth

This post contains all the source links and expanded details from Edition #14 of our weekly Marketing Roundup newsletter. 

We keep external links out of the emails to ensure it lands in your inbox (not spam). Here’s where you can dig deeper into each story.

This week we talked about:

  • Funnel strategies: Gmail shows promotional content without opens (zero-click experience) changing how email tracking works
  • Platform updates: Meta lets you ban words from AI-generated ads, Instagram enables pinning your own comments, LinkedIn verification opens to premium members ($99/month)
  • Email evolution: beehiiv overhauls dashboard with unified metrics showing revenue, growth sources, and engagement patterns in one view
  • Creator updates: CapCut adds LinkedIn integration for cross-platform content
  • AI tools: Google Sheets adds AI functions that analyze hundreds of rows with plain English prompts

Note: This is just the news and links. 

For our full analysis, strategic insights, and implementation tips for each update, subscribe to the Marketing Roundup and get the complete newsletter delivered to your inbox every week.

 

Gmail’s AI Changes How Email Works

 

Gmail’s AI Changes

 

How Email Works

Gmail now auto-extracts promotional content like discount codes, images, and expiration dates to display in the inbox without requiring opens.

 

Meta Lets You Ban Words from AI-Generated Ad Copy

 

Meta Lets You Ban Words

 

from AI-Generated Ad Copy

Meta added a “Restricted Words” feature in Advantage+ campaigns, allowing advertisers to exclude specific terms from AI-generated text variations.

 

Instagram Lets You Pin Your Own Comments

 

Instagram Lets You

 

Pin Your Own Comments

After years of only being able to pin other people’s comments, Instagram now allows you to pin your own replies on your posts.

 

CapCut Adds LinkedIn Integration

 

CapCut Adds

 

LinkedIn Integration

TikTok’s CapCut editor now exports directly to LinkedIn. So, you can now post your edited videos in the highest quality. 

 

LinkedIn Expands Verification to Premium Members

 

LinkedIn Expands Verification

 

to Premium Members

LinkedIn’s company page verification, previously limited and by request only, now opens to all businesses with Premium Company Page subscriptions at $99+/month.

 

beehiiv Launches a Comprehensive Dashboard 

 

beehiiv Launches a

 

Comprehensive Dashboard

beehiiv’s new dashboard combines all key metrics in one view – engagement trends, earnings, subscriber growth, acquisition channels, and ad opportunities.

 

Google Sheets Adds AI Functions for Analysis

 

Google Sheets Adds AI

 

Functions for Analysis

Google’s new AI function in Sheets lets you categorize, summarize, or generate text across hundreds of rows with simple prompts.

 

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